Tottenham request shows latest bizarre priorities of under-fire Daniel LevyTottenham Hotspur has requested broadcasters to refer to the club as “Tottenham Hotspur” or “Spurs,” not just “Tottenham.” This change aligns with the club’s brand identity, which emphasizes its unique “Hotspur” heritage. The move has sparked mixed reactions, with some fans expressing disappointment over the potential loss of the “Tottenham” moniker.